Sony Launches Powerful Alpha 7R V Camera

Perfect for adventure travel, Sony’s new Alpha 7R V camera delivers a new high-resolution imaging experience with AI-based autofocus.

Sony has launched the Alpha 7R V as the newest R series camera in its acclaimed line of Alpha mirrorless interchangeable lens cameras. The new Alpha 7R V combines Sony’s highest resolution image sensor with a new AI (artificial intelligence) processing unit dedicated to AI-based image recognition – a first in any Alpha camera – as well as the powerful BIONZ XR image processing engine – a first in the “R” full-frame lineup. The combination of the high-resolution sensor and these processors enables new breakthroughs in subject recognition and capture for both still photography and video.

The new Alpha 7R V offers 61.0MP still images plus the most effective 8-step image stabilisation system ever offered in any of Sony’s Alpha cameras, as well as refined 8K movie output, a new 4-axis multi-angle monitor, high-speed communication functions, high-level operability and smooth workflow integration. Sony’s newest camera is ideal for professionals who need a first-class high-resolution imaging tool.

Improved AF Based on Newly Developed AI Processing Unit

The Alpha 7R V features Real-time Recognition AF, which is next-generation AF with advanced accuracy and broader subject recognition thanks to a new AI (artificial intelligence) processing unit with deep learning. The state-of-the-art AI processing uses detailed information about the human form and pose estimation to dramatically improve recognition accuracy beyond systems which only detect face and eye and make full use of their potential. Real-time Recognition AF, using AI subject recognition, has been developed to include several subject types, including animals, vehicles and insects. The Alpha 7R V also includes continuous shooting at up to 10 fps with AF/AE tracking.

In addition to the advanced AI technology, the Alpha 7R V includes improvements to many beloved features from other cameras in Sony’s Alpha series that are now included for the first time in Sony’s 7R series, including tenacious Real-time Tracking; a faster and more precise wide-area, high-density AF system; silent, vibration-free shooting at up to 7 fps; and continuously shooting up to 583 compressed RAW images at high speed. The Alpha 7R V also includes focus features that support high resolution including full-time DMF (direct manual focus), and focus bracketing, a highly requested capability that allows for focus stacked images.

Perfect for adventure travel, Sony’s new Alpha 7R V camera delivers a new high-resolution imaging experience with AI-based autofocus

Extraordinary Resolution Known to Sony’s Alpha 7R Series

The Alpha 7R V has been designed to deliver overwhelming detail thanks to the latest BIONZ XR image processing engine and a 35mm full-frame back-illuminated Exmor R CMOS image sensor with approximately 61.0 effective megapixels. The latest BIONZ XR image processing engine ensures that the resolution potential of the camera’s sensor is fully utilised to deliver the highest resolution at low sensitivity in the Alpha series thus far. This enables sensitivity settings from ISO 100 to ISO 32000 for both stills and movies and a wide dynamic range with 15 stops for stills.

The Alpha 7R V’s entire image stabilisation system has been updated with a high-precision image stabilisation unit, advanced gyro sensors, and optimised image stabilisation algorithms for stills and video. In addition to the 8-step compensation effect for stills, the new stabilisation algorithm provides precise detection and control right down to the single-pixel level, taking full advantage of the sensor’s 61.0-megapixel resolution potential to bring out the finest subject details.

Sony’s newest camera also offers upgraded Pixel Shift Multi Shooting, which takes advantage of the precision in-body image stabilisation system control, capturing multiple pixel-shifted images that are later composited using a computer to achieve overwhelming resolution in a single image. Using the latest version of Imaging Edge Desktop Ver.3.5 computer application, small pixel-level movements, such as a shift in the subject’s position or leaves on a tree, are automatically detected and corrected so that perfect compositing can be achieved. 16-image composites with approximately 240.8 million pixels (19,008 x 12,672 pixels) can be produced from data that is equivalent to approximately 963.2 million pixels.

Perfect for adventure travel, Sony’s new Alpha 7R V camera delivers a new high-resolution imaging experience with AI-based autofocus

Cinematic Video Capabilities

In addition to incredible still photography capabilities, the Alpha 7R V offers advanced video capabilities. Sony’s newest camera delivers 8K 24/25p video, 4K video oversampled from 6.2K without binning, a high-efficiency MPEG-H HEVC/H.265 codec, intra recording, 10-bit 4:2:2 recording, and more for high image quality and flexible editing. It also includes evolved subject recognition for unprecedented real-time tracking reliability, breathing compensation and the ability to use camera metadata for post-processing and advanced in-body image stabilisation. In addition to in-body Active mode image stabilisation for smoother on-the-go recording, the Alpha 7R V is compatible with select lenses that include built-in image stabilisation for even more stable framing and smooth footage.

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About Author

Nick Walton

Nick Walton is a leading travel and lifestyle journalist, magazine editor, publisher, photographer, travel commentator, and media trainer, based in Hong Kong. He is also managing editor of Artemis Communications, the titles of which include Ultimate Encounters, Alpha Men Asia, and The Art of Business Travel.

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